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Go Global or Die

def Desember 01, 2017 Add Comment

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©iStock/brozova

This eleven-year old article on going global is still relevant to our times.

In her manifesto, "Global Guru: Shaking Things Up. Making Things Happen," Chicago-based Laurel Delaney, founder and CEO of GlobeTrade.com writes, "In the future, there will be two kinds of enterprises: those that go global and those that die."

Read about propelling your business into the global marketplace.

SMEs Power American Commerce

American commerce embrace technology global marketplace SMEs power technology is essential

def November 10, 2017 Add Comment

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©iStock/monsitj

Small and medium-sized businesses power American commerce, comprising 99 percent of firms in the country. Further, technology has changed the global economy and our business landscape several times over, and we're in the midst of yet another fundamental shift.

Thanks to technology, small and medium-sized businesses are able to participate in the global marketplace with much greater ease. This includes marketing, selling, and exporting their products to customers abroad. Despite their size, small companies have an outsized role in global trade, accounting for 98 percent of U.S. exporters and about one-third of merchandise exports.

Why Cross-Border Promotion of a Brand is New For China

China cross-border promotion expanding their brands overseas global marketplace worth exporting

def Oktober 04, 2017 Add Comment

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Cross-border investment isn’t new. Cross-border promotion of a brand is relatively new for China and increasingly diverse for Japan.

Many of Asia’s corporations are expanding their brands overseas. From Alibaba and Tencent leveraging their internet, social media and payments capabilities to invest in and grow businesses outside China, to Malaysia’s Grab expanding its ride-hailing capabilities in Southeast Asia, companies are broadening their reach.

In the global marketplace, it's easy to expect the unexpected. In this case, expect Southeast Asian companies to increasingly spread their wings. But the key to success will be a company's management team and whether it is up for the task.

Want to expand overseas? Hint: Make your sure your management team is worth exporting.